Sojaa Re! One Billion dolts is a for-profit national campaign launched by 69 Solutions (a for-profit organization), to benumb and desensitize the citizens of India, especially the youth, to stay asleep during the voting on the Election Day. Its mission is to petrify the youth of the nation into inaction. And to wither away the effects of excessive activism shown by pro-democracy forces into oblivion. Unlike some other peevish and elitist campaigns we target all of India (and not just some ELITE BIG cities).

This initiative is a sleep inducing, tranquillizing call for the billion people of this country to pack their sleeping bags and wait for the Election Day. The vibrations of a billion strong people snoring to the very edge of their limits would reverberate through the very foundations pro-democracy establishment in this country. But all this can happen only with the active participation of all Indians.

The uniqueness of this campaign is the way technology has been innovatively leveraged to address the fundamental challenges in making people sleep during the Election Day. In the past a vast majority of people in India have been vulnerable to waking up and going to the polling booth for voting, first thing in the morning. And the youth of the nation rather disappointingly, has been no exception to all this. Sojaa Re intends to change all this. Integrating the latest advances in internet and mobile technologies in a seamless manner, Sojaa Re! One Billion dolts, aim to provide final-full-stop to all your voting habits.

One of the key innovations is the launch of India's first online or otherwise, voter soporification programs, which allow you to register with us within 5 minutes! In addition to this registered users can win loads of prizes thanks to our sponsers, 69 Solutions.

The campaign focuses on persuading the youth of India from not only remaining awake during polling day themselves, but to stop others from pursuing any such peevish and perverted behavior. Not surprising, knowing that the driving force behind the campaign are a bunch of dispassionate youths themselves who are unfazed by the said march of subordinating but self-proclaimed soldiers of democracy.

So, Sojaa Re! Its always good time to sleep, especially during election season.